James epitomizes the ethos of relentless pursuit, exploring patterns in human perception and behavior while crafting meaningful, shared experiences across diverse disciplines and media landscapes. With over 25 years of industry experience, James’s journey began as a student of architecture, graphic design, and visual arts where he gleaned the foundational understanding that design is inherently about problem-solving.

As a self-taught creative dynamo, James has left an indelible mark across diverse industries, including consumer packaged goods (CPG), automotive, sports, beverages, spirits, and technology. His expansive portfolio spans iconic brands such as Citi, Major League Baseball, Ford, Hot Wheels, Sony Music, and Bacardi.

At Wrecking Ball, James leads the charge on digital projects, infusing each endeavor with his unparalleled creativity and strategic insight. His collaborative approach and relentless pursuit of excellence have garnered acclaim from prestigious institutions such as the Art Directors Club, The Webbies, The FWA, The Addys, and Communication Arts.

James specializes in experience design and technology, leveraging his deep understanding of human behavior to craft immersive and impactful digital experiences for clients across industries. His work transcends traditional boundaries, seamlessly integrating modern technology with storytelling to create unforgettable moments for audiences worldwide.